Apple shuts worldwide

I could point to a hundred stories like this but Apple is representitive:

Apple said it will close all of its stores outside of Greater China until March 27 to reduce the risk of the coronavirus spreading.

The iPhone maker’s online store will remain open as well as its “Apple Store” app.

Apple CEO Tim Cook said the company had learnt lessons from the outbreak in China and that is why it is taking these steps.

“One of those lessons is that the most effective way to minimize risk of the virus’s transmission is to reduce density and maximize social distance,” Cook wrote in a blog post late on Friday. “As rates of new infections continue to grow in other places, we’re taking additional steps to protect our team members and customers.”

Think back three months and ask yourself would you have believed this was coming then and what cause could you have come up with to explain it beyond a global alien invasion.

Now use that spirit of shock to imagine what lies ahead…

And invest accordingly.

David Llewellyn-Smith
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