Aussie consumers among least confident in the world

From Roy Morgan Research:

A special Roy Morgan survey conducted in Australia in conjunction with the Gallup International Association survey in 47 countries world-wide finds that Australia is one of the least confident countries in the world about 2020.

Only 12% of Australians (down 32% points on a year ago) expect 2020 will be a ‘better year’ than 2019 which is equal 43rd with South Korea of the 47 countries surveyed. Australia is more positive about 2020 than only three countries including Italy (11%), Jordan (7%) and Lebanon (5%).

Australia’s traditional allies the USA & UK fare significantly better with their views of 2020. A plurality of 43% of Americans says 2020 will be better than 2019 while a third of Britons (33%) expect 2020 will be better.

There are 10 countries for which a majority of respondents expect 2020 will be a ‘better’ year than 2019 led by Nigeria (73%), Peru and Albania (both 70%), Kazakhstan (67%), Armenia (62%), Kosovo and India (both 56%), Vietnam and Mexico (both 55%) and Azerbaijan (51%).

Conversely a thirty-year high of 40% of Australians (up 26% points from a year ago) expect 2020 will be a ‘worse year’ than 2019. Only six countries are more negative about the year ahead of us including Lebanon (76%), Hong Kong (68%), Jordan (60%), Italy (59%), Bosnia-Herzegovina (50%) and Thailand (41%)…

Respondents were asked: “As far as you’re concerned, do you think next year will be better or worse than this year?”

Nigeria is the most optimistic with nearly three-quarters (73%) of respondents expecting 2020 to be a better year than 2019, closely followed by Peru and Albania (both 70%), Kazakhstan (67%), Armenia (62%), Kosovo and India (both 56%), Vietnam and Mexico (both 55%) and Azerbaijan (51%). These are the only 10 countries in which a majority of respondents expect 2020 to be a better year than 2019.

In five countries a majority expect 2020 will be a worse year than 2019 led by Lebanon (76%), Hong Kong (68%), Jordan (60%), Italy (59%) and their neighbours across the Adriatic Sea in Bosnia & Herzegovina (50%).

A record low 12% of Australians believe 2020 will be a better year than 2019, nearly half (48%) think it will be the same or don’t know and 40% think it will be worse.

Australia’s traditional allies the USA & UK fare significantly better with their views of 2020. A plurality of 43% of Americans expect 2020 will be better than 2019 compared to only 20% that expect 2020 will be worse while a third of Britons (33%) expect 2020 will be better which is slightly more than the 30% who say it will be worse.

Full report here.

Leith van Onselen
Latest posts by Leith van Onselen (see all)

Comments are hidden for Membership Subscribers only.