Domainfax shreds metro staff

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Domainfax is sacking more journos today in its metros division to save $30m, from the internal letter:

As Australia’s oldest publisher, we believe that by pursuing the stories that matter we play a vital role in the nation’s democracy. We also secure the future of our business. Technology has changed our world. It has enabled viewers and readers greater choice in what and how they consume. What hasn’t changed is the demand for high-quality content. Fairfax Media has a great history of meeting the demands of information technology. We became the home page of choice in the 1990s and the noughties. Our editorial content leads the market in politics and urban issues, business, investigations and sport. Our breaking news coverage is best in

Technology has changed our world. It has enabled viewers and readers greater choice in what and how they consume. What hasn’t changed is the demand for high-quality content. Fairfax Media has a great history of meeting the demands of information technology. We became the home page of choice in the 1990s and the noughties. Our editorial content leads the market in politics and urban issues, business, investigations and sport. Our breaking news coverage is best in field.

Never have journalists been more important. Never have journalists been more influential. In the ‘golden era of newspapers’ in the late 1960s and early 1970s, circulation of our mastheads was slightly over 1 million papers. Today around 5.5 million people view and read us each month. Their trust is the differentiating factor between us and our competitors.

Never have journalists been so important that we’re firing you all.

More property guff inevitable.

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About the author
David Llewellyn-Smith is Chief Strategist at the MB Fund and MB Super. David is the founding publisher and editor of MacroBusiness and was the founding publisher and global economy editor of The Diplomat, the Asia Pacific’s leading geo-politics and economics portal. He is also a former gold trader and economic commentator at The Sydney Morning Herald, The Age, the ABC and Business Spectator. He is the co-author of The Great Crash of 2008 with Ross Garnaut and was the editor of the second Garnaut Climate Change Review.