According to Labor’s shadow Assistant Treasurer, Andrew Leigh, ‘shrinkflation’ is running rampant across the Australian economy, impacting virtually everything we buy:
[‘Shrinflation’] refers to a cunning trick that manufacturers like to pull: Selling us less product for the same price…
Freddo Frogs were reduced from 15g to 12g – but the price stayed the same. New varieties of Tim Tams mostly have nine biscuits in a pack, not the 11 biscuits you’ll find in the original pack. Many brewers have shrunk the size of their beers down from 375ml to 330ml, while some winemakers are selling 700ml bottles rather than the usual 750ml…
