2020 post-Christmas sales to bounce

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Roy Morgan Research projects strong post-Christmas sales across Australia, with the exception of Victoria:

Roy Morgan’s annual post-Christmas retail sales forecasts conducted in conjunction with the Australian Retailers Association (ARA) project Australians are set to spend $19.46 billion across retail stores during the post-Christmas trading period, an increase of 3.9% from a year ago.

The post-Christmas sales are expected to have a slightly higher rate of growth than the pre-Christmas sales with the Australian economy continuing to recover and indicators such as the ANZ-Roy Morgan Consumer Confidence continuing to increase – now at 109.3, up 19.1pts (+21.2%) since August 29/30, 2020.

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About the author
Leith van Onselen is Chief Economist at the MB Fund and MB Super. He is also a co-founder of MacroBusiness. Leith has previously worked at the Australian Treasury, Victorian Treasury and Goldman Sachs.