A special Roy Morgan analysis of movement data in Melbourne’s CBD shows few people moving around and a plunge in movement in Melbourne in the week ending July 13 as “Lockdown 2.0” began. However, movement is still significantly higher than during the initial stages of the first lockdown in late March:
Roy Morgan has partnered with leading technology innovator UberMedia to aggregate data from tens of thousands of mobile devices to assess the movements of Australians as we deal with the restrictions imposed in response to the COVID-19 pandemic…
The number of devices of visitors seen in the Melbourne CBD during the second week of July averaged 35% of the levels seen earlier in the year during the summer months. However, during the first lockdown in late March movement in the Melbourne CBD crashed to an average only 28% in a matter of days.