Scummo scare campaign #4573

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He has no plan and no policies beyond the status quo but what he does have is fear and lot’s of it. We’ve so far had:

  • a new flood of boats scare;
  • closing tax rorts as tax hikes scare for franking credits and negative gearing;
  • recession scare;
  • carbon price scare,

and today we can add death tax scare, via New Daily:

The Liberal Party is mounting a concerted effort to convince Australians that Bill Shorten will introduce death taxes – despite the Labor leader describing the campaign as “a total lie”.

The Labor Party last week asked authorities to investigate “fake news” on Facebook claiming Mr Shorten will re-introduce inheritance taxes on estates.

The Liberal Party denied involvement. But the issue has now emerged in authorised advertising approved by party director Andrew Hirst.

Speaking in Gladstone, Queensland on Tuesday, Mr Shorten raised the issue unprompted to publicly reject the idea.

“And while we are on the issue of scare campaigns I want to call out the latest bit of rubbish from the government lie machine,” Mr Shorten said.

“And that is the so-called death tax. There is actually only one leader who has never ruled out a death tax and that is the current Prime Minister. We know that this fellow, the current Prime Minister, he loves to get on the high moral ground, but then what he does is he behaves in the exact opposite manner, with no skerrick of truth.

“Labor has never had any plan for a death tax under my leadership nor does it have any plan for a death tax. But what this fellow wants to do is he knows it is a lie, he is intentionally telling a lie, but the old ad man doesn’t care. So we will call out the ridiculous propaganda.”

Within hours of those comments, the Liberal Party released a new advert linking Mr Shorten’s assertion with Julia Gillard’s 2010 denial that there would be “no carbon tax under a government I lead”.

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Surely it’s time for the ‘Labor will eat your children’ scare.

Is it any wonder Scummo’s own MPs are deserting the brand, via The Guardian:

A host of government MPs fighting to hold on to their seats have erased the Liberals’ name and logo from campaign material, sparking Labor claims that the party’s brand is “toxic”.

As the Coalition struggles to lift its standing among voters in the lead-up to next month’s poll, MPs across the country appear to be relying on their personal standing to counter any backlash against the Liberals’ brand.

Victorian MPs Jason Wood, Sarah Henderson, Michael Sukkar and Russell Broadbent are among the state’s MPs who have chosen to drop the party’s branding from campaign material, relying instead on personalised campaign messages.

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I honestly don’t know why anyone would vote for this fake party. Even its own MPs appear to share that view.

About the author
David Llewellyn-Smith is Chief Strategist at the MB Fund and MB Super. David is the founding publisher and editor of MacroBusiness and was the founding publisher and global economy editor of The Diplomat, the Asia Pacific’s leading geo-politics and economics portal. He is also a former gold trader and economic commentator at The Sydney Morning Herald, The Age, the ABC and Business Spectator. He is the co-author of The Great Crash of 2008 with Ross Garnaut and was the editor of the second Garnaut Climate Change Review.