Myer: The pump and dump that keeps on giving

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Myer is out with another profit shocker today and the shares have crashed 8% at the open:

Myer’s net profit fell for the fourth consecutive year, declining 22.6 per cent to $98.5 million in 2014 as margins were squeezed by weak sales and rising labour, depreciation and refurbishment costs.

Sales for the 12 months ending July slipped 0.6 per cent to $3.14 billion, crimped by the closure of two stores and ­refurbishments at four major stores as well as subdued consumer sentiment and unusually warm weather earlier this year.

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About the author
David Llewellyn-Smith is Chief Strategist at the MB Fund and MB Super. David is the founding publisher and editor of MacroBusiness and was the founding publisher and global economy editor of The Diplomat, the Asia Pacific’s leading geo-politics and economics portal. He is also a former gold trader and economic commentator at The Sydney Morning Herald, The Age, the ABC and Business Spectator. He is the co-author of The Great Crash of 2008 with Ross Garnaut and was the editor of the second Garnaut Climate Change Review.